PSYC 1000 Chapter Notes - Chapter 7: Forgetting Curve, Amygdala, Friends House

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Stores, retain info in memory without using it for any specific purpose: 3 stores: sensory memory, short-term memory (stm), and long-term memory (ltm). Control processes, shift info from one memory store to another. Information enters the sensory memory store through vision, hearing, and other senses, and the control process we call attention selects which info will be passed on to stm. Encoding, the process of storing info in the ltm system. Retrieval brings info from ltm back into stm. Sensory memory, a memory store that accurately holds perceptual info for a very brief amount of time. Iconic memory, the visual form of sensory memory, is held for about one-half to one second: echoic memory, the auditory form of sensory memory, is held for considerably loner, but still only for about 5 secs. Attention allows us to move a small amount of the info from our sensory memory into stm for further processing.

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