BUS 237 Chapter Notes - Chapter 9: Enterprise Resource Planning, Retail, Disintermediation

• School: Simon Fraser University
• Department: Business Administration
• Course: BUS 237
• Professor: Peter Tingling

Document Summary

9 e-commerce, social networking, and web 2. 0. E-commerce = buying & selling goods/services over public & private computer networks. Usu described as everything having to do w/ application of info & communication technologies to the conduct of business b/t orgs, company to consumer, consumer to consumer. Modern consumers less likely to use single info channel & often know more about product/service than person who is actually facilitating the sale. Implications of e-commerce: additional infrastructure will probably be required. Large orgs provide & support many of these capabilities internally. E-commerce may req interconnectedness of entire enterprise resource planning (erp) process: management & govs. Orgs need to ensure all aspects of business operate smoothly & do not operate at cross purposes. Companies need o ensure end-to-end customer security enabled & info only shared appropriately & w/ customer permission. Merchant companies = take title to goods they sell, buy goods & resell them: sell directly to consumers, sell to companies, sell to gov.