BUS 237 Chapter Notes - Chapter 5: Database, Content Management, Database Design

• School: Simon Fraser University
• Department: Business Administration
• Course: BUS 237
• Professor: Bisher

Document Summary

Content is something of value and can be considered an asset just like other items of property. Intellectual property - a form of creative endeavour that can be protected through a trademark, patent, copyright, industrial design, or integrated circuit topography. One way of thinking about content management is to separate the management of content from the presentation of content. Content management focuses on how to efficiently and effectively store and process all data in computing systems that are represented by bytes. Content management system (cmss) - an information system that tracks organization documents, webpages, graphics, and related materials. The web cmss helps manage each step of this process and enables a company to standardize the look and feel of a website and control the information available to customers and employees. The purpose of a database is to keep track of things that involve more than one theme.