SOC 202 Chapter Notes - Chapter 4: Frankfurt School, Instrumental And Value Rationality, Culture Industry

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24 Apr 2012
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Chapter 4 the production of popular culture. Popular culture is a big business, and it is a trillion dollar business. Productions and consumption of popular culture contributes to standard measurements, gdp, The cultural experiences wouldn"t be possible without the technological infrastructure provided by companies such as oracle, ibm, and others: the entire economy is now dependant in surprising ways on popular culture. There is no simple way to separate the production of popular culture from the processes through which it is consumed: productions and consumptions have to be treated separately. In the history of the academic study of culture, neither production nor consumption has been taken seriously enough. Financial success is taken by many consumers of popular culture as the inverse of quality ; in other words, the more financially successful a product might be, the less artistically successful it must be.

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