GMS 200 Chapter Notes - Chapter 1: Indra Nooyi, Tony Hsieh, Intellectual Capital
lily.dilaudo and 39833 others unlocked
24
GMS 200 Full Course Notes
Verified Note
24 documents
Document Summary
Zappos. com is an online shoe and apparel shop. Successful due to its innovative skills- one of the first to provide free shipping. Famous for its happiness culture- paying new hires to leave, no call time, sales-performance based goals- make customers happier, employees happier, and investors. Diversity- gender, age, race, ethnicity, religion, sexual orientation. Globalization- worldwide interdependence of resource flows, product markets, and business competition. Technology- increasing demand for knowledge workers with the skills to fully use technology. Success corporation: walmart- founded by sam walton in 1962. Used technology to become supply chain leader -etc: 1983 bar codes, 2005. Pepsico"s ceo indra nooyi: performance with purpose. Core workers, contract workers, and part time workers. Being physically together could prevent clear communication, destroy unity within employees. Competitive advantage: core competency, cost efficiency- walmart, dollarama, higher quality- apple, better delivery-amazon, ups, greater flexibility- walmart- ex: easy returns without receipt etc. Help their people perform to the best of their abilities.