CMN 314 Chapter 7: CMN314 Chapter 7.docx

• School: Ryerson University
• Department: Communication
• Course: CMN 314
• Professor: John Burry

Document Summary

Strategic organization: putting a speech together in a particular way to achieve a particular result with a particular audience. Main points: the major points developed in the body of a speech. Most speeches contain from two to five main points. Chronological order: a method of speech organization in which the main points follow a time pattern. Spatial order: a method of speech organization in which the main points follow a directional pattern. Casual order: a method of speech organization in which the main points show a cause-effect relationship. Problem-solution: a method of speech organization in which the first main point deals with the existence of a problem and the second main point presents a solution to the problem. Topical order: a method of speech organization in which the main points divide the topic into logical and consistent subtopics. Supporting materials: the materials used to support a speaker"s ideas. The three major kinds of supporting materials are examples, statistics, and testimony.