PSYCH 2C03 Chapter Notes - Chapter 9: Self-Perception Theory, Cognitive Dissonance, Ambivalence

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Chapter six: attitudes and attitude change influencing. Attitudes evaluations of people, objects or ideas: attitudes are evaluative in that they consist of a positive or, sometimes people experience ambivalence, or mixed negative reaction toward someone or something feelings . They do not result from a rational examination of the issue. They are not governed by logic (e. g. , persuasive arguments about the issues seldom change them) They are often linked to people"s values, so that trying to change them challenges those values. Beahviourally based attitudes: stems from people"s observations of how they behave toward, self-perception theory under certain circumstances people an attitude object don"t know how they feel until they see how they behave. Explicit attitudes attitudes that we conscious endorse and can easily report. Implicit attitudes attitudes that are involuntary, uncontrollable, and at times unconscious evaluations. Social psychologists have discovered that attitudes can predict behaviours, under certain conditions.

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