PNB 3RM3 Chapter Notes - Chapter 9: Cognitive Model, Sampling Bias, Issue One
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Most is nonexperimental: used to describe single variables or assess statistical relationships between variables. But they can be experimental history and uses of survey research early 20th century: social surveys in england and america to document social problems (such as poverty) 1930s: us gov"t used surveys to document economic and social conditions in the country: election of roosevelt in 1936 people used surveys to predict the outcome of the elction (a straw poll) Survey research made its way into academic fields by the 1930s too. Helpful to consider survey responding as a psychological process* results. But when they are given response options ranging from less than once a day to several times a month, they tend to think of minor irritations and report being irritated frequently. The middle response option: people also tend to assume that middle response options represent what is normal or typical.