COMMERCE 4PA3 Chapter 5: chapter 5 notes
22 Feb 2019
School
Department
Course
Professor
Document Summary
Chapter 5 environment analysis: the strategy environment linkage. This chapter gives you a series of procedural steps that help you focus strategic analysis on the critical environmental forces. Example: jantzen technologies case (see p91) for application. The first step is to identify the major forces that will impact your strategic proposal. Create rough boundaries of the targeted proposal, this is called the relevant environment. Three tools are used to achieve a focus and properly timed environment analysis: (1) assessment of performance (2) business profit model (3) strategic proposal (1) performance assessment as a. Isolate the most immediate and critical environmental forces. Profit model: consists of the structure of revenues, costs, profits, and investment associated with it. The inescapable risk of such proposals suggests the need for ample supplies of risk capital. Anticipating the pace of change in a market should be integral to your study of demand trends, competitive developments.
