COMMERCE 4MC3 Chapter Notes - Chapter 19: Myofascial Trigger Point, Management Development, Australian Tertiary Admission Rank
10 Dec 2018
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Chapter 19 launching management development process was needed control over the marketing of the new product is needed. A launch management system contains the following steps: spot potential problems. The first step in getting ready to play nasa on a new product launch is to identify all potential weak spots or potential troubles. These problems occur either in the firm"s actions (such as poor advertising or poor manufacturing) or in the outside environment (such as competitive retaliation): select those to control. Each potential problem is analyzed to determine its expected impact. Expected impact means we multiply the damage the event would cause by the likelihood of the event happening. The impact is used to rank the problems and to select those that will be controlled and those that won"t: develop contingency plans for the control problems. Contingency plans are what, if anything, will be done if the difficulties actually occur.
