HIST 383 Chapter Notes - Chapter reading: Angelica Kauffman, Reputation Management, Feminist Art
Document Summary
Reputation management is a contemporary offshoot of public relations and branding, but reputation has long had economic currency in british culture. Shakespeare believed a good reputation to be the purest treasure mortal times afford. A person"s credit depended on their perceived moral worth as well as apparent economic standing, and was fundamental to trust in countless daily transactions. One could barely subsist in a cash poor economy without creditworthiness. Male honour rested on the reliability of words, strength of character and bolstering status and wealth. A woman had to be seen as utterly chaste. Angelica kauffman was a swiss-born artist who spent time in. The painter contributed to the major cultural concerns of her time, propounding sensibility but also presenting herself as its embodiment. She was compelled by the subject of grieving and deserted women. Women were excluded from most of the trade guilds, though widows were entitled to run their dead husband"s business.
