ECON 230D1 Chapter Notes - Chapter 4: Budget Constraint, Bounded Rationality, Newstalk Zb

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A consumer ranks bundles of goods according to the pleasure they get from their consumption. Completeness: a consumer must be able to decide which bundle is preferable. More is better: more of a commodity is better than less of it. (a good, in contrast to a bad) With these three properties, we can establish a preference map, which summarises preferences. Indifference curve: the set of all bundles of goods that a consumer views as being equally desirable. Downwards slope means that individuals are willing to trade q of goods as long as equal preference. Measured by marginal rate of subs (the max amount of one good a consumer will sacri ce to obtain one more unit of another good). Most indiff curves are convex: most ppl are willing to give up some of a good that they have a large amount of for another good that they have relatively little of.

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