ECON 208 Chapter Notes - Chapter 10: Price Discrimination, Marginal Revenue, Profit Maximization
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ECON 208 Full Course Notes
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Document Summary
Econ 208 chapter 10 monopolies, cartels, and price discrimination. Monopoly: a market containing a single firm. Monopolist: a firm that is the only seller in a market. Alex hale it is the market structure that allows for the maximum exercise of market power on the part of the firm. A monopolist faces a downward-sloping market demand curve: since the monopolist is the sole producer, the demand curve it faces is also the market demand curve. A monopolist faces a negatively sloped demand curve if the monopolist charges the same price for all units sold, its total revenue (tr) is: Average revenue (ar) is total revenue divided by quantity: (cid:1844)= (cid:1843, (cid:1844)=(cid:3019)(cid:3018)= (cid:3018)(cid:3018) , (cid:1844)= (cid:3019) (cid:3018) of production: Marginal revenue (mr) is the total revenue resulting from the sale of an additional unit: the monopolist must reduce prices in order to increase its sales therefore, the mr curve is below the demand curve.