BUS 252 Chapter Notes - Chapter 14: Linkedin, E-Procurement, Retail
Document Summary
E-commerce has brought a great deal of growth and opportunity to the small business sector. The importance of the small business sector to the economy of canada and, in fact, to the economies of many countries throughout the world cannot be overstated. The internet is now ubiquitous, with high speed reaching most customers and mobile internet access being the norm. Many businesses are targeting mobile users with innovative approaches. Security remains an issue, especially as it relates to viruses and phishing, but more safeguards are in place, and the general population is much more sophisticated in detecting such threats then they once were. The small business owners must also look to how other small business have overcome some of the challenges of matching technology and ecommerce use to the small business setting. Over the past few years, the use of mobile devices has become a much more important part of this mix.
