COMS 4607 Chapter Notes - Chapter 1: Encounter Books, Food Tv, Cheetos

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The idea that (cid:862)(cid:455)ou are (cid:449)hat (cid:455)ou eat(cid:863) has (cid:271)ee(cid:374) repeated so rele(cid:374)tlessl(cid:455) that it is (cid:374)o(cid:449) a modern advertising banality. Conversations and debates about food form the basis of this volume. This book brings together a range of scholars and experts who examine important questions about food and communication. ), and how it figures in various controversies. In tackling broad issues of promotion, policy, consumption, and controversy, we hope to illuminate and trouble some important aspects of the contemporary food landscape. Anthropologists have long known that food is good to think with and that it serves powerful social functions. The symbolic nature of food and eating has been examined in anthropology, sociology, history, communication, and cultural studies. Food has permeated almost every scholarly field from architecture and film studies to philosophy and geography. Whereas food was once marginalized as a scholarly focus, today we encounter books and a three-volume encyclopedia devoted entirely to food issues.

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