PSY100 Chapter 13: Psych Notes Ch. 13
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Why are human beings so social: eliciting feelings of exclusion, rejection hurts, speed dating takes advantage of the very rapid assessments we make of one another. : rich people: respected for perceived competence but disliked for lack of warmth: exp. : elderly & disabled people: viewed as low in competence but viewed warmly due to lack of threat. & attitudes don"t match & that can be resolved through attitude change: exp: choosing to smoke in spite of warning messages, related to anterior cingulate cortex. : likely to use central route to persuasion while evaluating the speaker"s message: children: more likely than adults to respond to persuasive messages emotionally rather than logically, makes them more susceptible to persuasion. Why do we go along with the group: social norms, usually unwritten or unspoken rules for behav. in social settings, conformity, matching behav.