CMN 136 Study Guide - Midterm Guide: Government Simulation Game, Interactive Media, William Ouchi
Document Summary
Exam #1 communication 136 study guide: an organization consists of a social group in which activities are made in order to achieve personal or group goals. By coordinating these events, organizational skills are created in order to deal with people around them: metaphors: The machine metaphor - uses the classical theory humans working with machines to produce products. The organism metaphor uses the system theory corporations are constantly changing. Cannot be at a stalemate, must change to survive. The brain metaphor uses the participative and learning organizations theory . By using humans we can pick at their brains for intelligence and creativity. Learn from mistakes, capable of change for the better. The culture metaphor uses the cultural theory organizations must have the same values. Cannot work for a company if you believe something is wrong. (himym . Marshall wants to be an environmental lawyer, working at gnb prevented him from helping the environment)
