BNAD 302 Study Guide - Midterm Guide: Strategic Planning, Swot Analysis, Firstline

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Document Summary

Strategic planning by top management = they determine what the organization"s long-term goals should be for the next 1-5 years with the resources they expect to have available. They make long term decisions about overall direction of organization. Managers need to pay attention to environment outside the organization, be future oriented, deal with uncertain and highly competitive conditions. Tactical planning by middle management = they determine what contributions their departments or similar work units can make with their given resources during the next 6-24 months. Implement policies and plans of top management, supervise and coordinate activities of first line managers below, make decisions often without base of clearly defined information procedures. Operational planning by first-line management = they determine how to accomplish specific tasks with available resources within the next 1-52 weeks. Direct daily tasks of nonmanagerial personnel; decisions often predictable, following well-defined set of routine procedures: various approaches a manager might have with employees: satisficing, relaxed change etc: