TRF 235- Final Exam Guide - Comprehensive Notes for the exam ( 58 pages long!)

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Radio as a medium of communication developed as a result of social, legal, and organizational responses to the technology during different periods. Congress decreed in 1919 that broadcasting was to be a privately sponsored enterprise, open to any citizen who paid for a license. Oversight of radio and the fcc (formerly frc) is: executive branch of the federal government (which oversees the fcc, co(cid:374)gress (cid:894)(cid:449)rites la(cid:449)s that deter(cid:373)i(cid:374)e the fcc"s po(cid:449)ers(cid:895) The development of advertising as a means to support radio. The creation of networks to spread advertiser-sponsored programming around the country. The creation of a federal regulatory body (first the federal radio commission and then the. Federal communications commission) to decide whi(cid:272)h fir(cid:373)s (cid:271)est ser(cid:448)e the (cid:862)pu(cid:271)li(cid:272) i(cid:374)terest(cid:863) Non-commercial: underwritten commercials; pay to the station because you enjoy their content. Co(cid:373)(cid:373)er(cid:272)ial: (cid:272)all to a(cid:272)tio(cid:374); (cid:862)(cid:271)uy (cid:272)a(cid:373)el (cid:272)igarettes(cid:863) Fm: frequency modulation rating point: one rating point equals 1 percent of the population in a market.

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