[COM 11400] - Midterm Exam Guide - Ultimate 33 pages long Study Guide!

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More formal (podiums, microphones, formal attire, manuscript, less spontaneity) Less formal (delivered from outline, more relaxed, allows for spontaneity) Goal directed- use your goal as your guide. Audience-centered- relate and adapt to the audien(cid:272)e kno(cid:449) their attitudes think a(cid:271)out audien(cid:272)e (cid:449)hen planning adapt to your audien(cid:272)e. Attitudes- express how positively or negatively you feel about an object, person, policy, and so on. Values- ideals we hope to achieve and underlie specific attitudes. Hostile audiences- audiences who are unfavorable to your or your position. Carefully consider all of your arguments, analyze your supporting material, and critically examine your credibility. Less interested, less likely to put forth the effort. When topics are highly relevant to members they are more motivated. Voluntary audiences- attend a presentation because they are interested in the materi al. Find common ground you share with audience members. Be thorough in treatment of the material. Be sophisticated in your approach to the material.

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