BAET 20300 Study Guide - Final Guide: Spinach, Menu Foods, Elkhart, Indiana
Document Summary
1968-ford decided to produce the pinto (aka lee"s car after ford president lee iacocca) Wanted it to be ready by 1971 model year: compressed 3. 5 normal drafting-board-to-showroom time to 2 years, design changes typically made before production-line tooling would have to be made during it. National highway traffic safety administration (nhtsa: 1972 standard: autos be able to withstand rear-end impact of 20mph without fuel loss, 1973 standard: autos be able to withstand rear-end impact of 30mph. Prototypes failed the 20mph test as did pinto itself: ruptured gas tanks and dangerous leaks. Pinto"s that passed were modified: rubber bladder in the gas tank, piece of steel between tank and rear bumper. Ford still stuck with original design for the next 6 years. Decision relied on cost-benefit reasoning: estimated price of improvements ranged from to per vehicle, internal report fatalities associated with crash-induced fuel leakage and fires . Not specifically for pinto but illustrates types of reasoning used: reasoning:
