CLST 2090 : Notes Exam 2
Document Summary
Hermes recall that hermes gave pandora the character of a thief and the mind of a bitch; but he is more complicated. Hermes is the god of pure good luck and the god of businessmen and thieves. Good luck from out of the blue, and god of those professions because they rely to a degree on such uncontrolled good luck (like winning the lottery). After world war ii, auto company did huge market research, spent millions on analysis, engineering, production, and teaser campaign. Hit showrooms, it was ugly, lost a fortune the ford edsel, named after henry fords son. The grill is what turned most people off about the car. They had done everything right and they couldn"t understand what they did wrong. The greek answer is that hermes hadn"t blessed their venture, so they had no good luck. Late 50"s university students frequent a store selling meat pies in aluminum pans, which the students would throw back in forth.
