COM CM 380 Study Guide - Final Guide: Payne Fund Studies, Cultivation Theory, Cnn

• School: Boston University
• Department: Mass Communication, Advertising & Public Relations
• Course: COM CM 380
• Professor: All

Document Summary

Selection- how are things selected access to information, events, and ideas are part of the selection process layers of gatekeepers who make the decisions. Reception- who is going to these movies and receiving these messages selectivity process of what the receivers choose to watch what they are exposed to. Know the historical milestones of mass media research, such as: payne fund studies, Seduction of the innocent comic book scare, surgeon general"s reports, telecomm act of. Payne funds- when motion pictures became popular in the 1920s a series of studies on the effect movies had on children because when movies came out parents were scared because you could see the violence actually happening. Payne- non profit study of what media affects magic bullet theory people. Wartham said comic books had a negative effect on children magic bullet theory came back, thought kids were being corrupted by comics almost wiped out industry of comic books.