COMM-100 FA4 Study Guide - Final Guide: George Soros, Geocaching, Podcast
18 Aug 2018
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Technological: specific types of media, such as print, audio and video, all converging into a digital media form. Economic: merging of internet or telecommunications companies with traditional media companies, such as comcast with nbc. Not consolidation, where traditional media companies merge. Occurs when formerly independent media enterprises further the success of one another because they fall under the same corporate umbrella. Large companies outside of media industry may purchase media companies. Cultural: occurs through the globalization of media content. Something produced in one country becomes popular in another. Surveillance: refers to journalism that provides information about processes, issues, events, and other developments in society. One weakness is that an excess of news can skew an audience"s perspective about what is normal in society. Correlation: ways in which media interpret events and issues to help individuals understand their roles within society - how we fit in!
