ADMS 3660 Study Guide - Final Guide: Kantianism, The Dilemma, Virtue Ethics

• School: York University
• Department: Administrative Studies
• Course: ADMS 3660
• Professor: Sophia Kusyk

Document Summary

You are sam crow, an executive at valux pharmaceuticals (vp) and are inishing a brief on your analysis of revenue streams for the company heading forward. You are acutely aware that the inancial success of vp is connected to the continued production and distribution of congestop, the over the counter (otc) decongestant that revolutionized the common cold and nasal congestion industry. Your brief will help guide the board"s decision on the extent, all things considered, they should seek to further expand production of congestop into the developing world. The market for otc decongestants used to treat the symptoms of the common cold, sinusitis, and nasal congestion has proved to be an industry with steady and consistent growth. While decongestants have long been popular, it was in the 1970"s that congestop took over the market. Congestop, decongestants were onerous, and often required painful injections directly into the nasal cavity for mere temporary comfort that would only last a few hours.