CS101 Study Guide - Quiz Guide: Astral Media, Bell Canada, Canadian Content
Document Summary
Throughout the history of mass communications in canada, both media convergence and media concentration have been two of the most debated topics. One recent transaction regarding the importance of media convergence and concentration is the. Canadian radio-television and telecommunications commission, shortened to just the. Crtc, allowing bell canada to purchase astral media. After initially rejecting the proposal by bell to acquire astral in may 2012, the crtc received another proposal from bell in january 2013 to acquire astral which was approved less than a year after. Some say this benefits the media market in canada due to the fact that bell is an organization that handles entertainment and services as good as any company. However, those individuals fail to realize the negative aspects of this merger, which would lead one to understand why the crtc should have maintained their position to decline the sale of astral media to bell canada.
