BU111 Study Guide - Final Guide: Computer-Aided Design, Disruptive Innovation, Switching Barriers
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BU111 Full Course Notes
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Electricity, assembly line, combustion engine, mass media, telecom. , Computers, internet the internet of things (device communication) Technology and marketing (changing technology and changing demographics) Unprecedented change and revolution occurring in business. New revolution is tailored to the things/competencies we have/know. Example espn vs abc: espn broadcasts are becoming more popular, people do not tape or skip sports, they watch them live. There is so much opportunity right now: consumer expectations shape opportunities, can we give consumers experiences, can we share experiences. Millennials are about to surpass boomers: access to consumers is different, and based in social structures, . 5trillion spending dollars per year, use more social media, and devices. Workers do not necessarily need to be at their desk. Achieves efficiency, higher performance, and appreciable flexibility from customers. Communication and collaboration: with suppliers and customers. Threats: allows customers to alter and improve their experience, imitation: costly to create, easy to share. Ex: movies/music files (torrents, pirating: new technologies in unfamiliar areas.
