BU111 Study Guide - Midterm Guide: Information Technology, Margarine, Swot Analysis
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BU111 Full Course Notes
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Critical success factors *all men grow enormous beautiful beards. Swot analysis: strengths, weaknesses, opportunities, threats, sw is internal organization, ot is external/ environment. Ikea consistency people were moving into smaller homes and needed inexpensive, modern and easily movable furniture. Pest: factors that shape the environment, political/legal, laws/regulations, taxes, trade agreements, political system, political stability, economic, exchange rates, employment levels. Interest rates: balance of trade, productivity, social, customs/traditions, values, attitudes, demographic info (age, income, education levels, technological ***not limited to computers, anything that improves cycle time (ex: Swiffer, or emailing people improved cycle time on how long it took to receive message vs. memo or letters) Low switching costs/ no brand loyalty: suppliers. Threat of forward integration (when suppliers enter industry) Makes it easier to enter and thus creates competition. More regulations make it harder to enter (ex: banks) Makes it easier to enter and thus creates more competition.
