BU111 Study Guide - Midterm Guide: Customer Switching, Starbucks, Cost Leadership

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30 Jan 2018
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BU111 Full Course Notes
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BU111 Full Course Notes
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Financial, needs, quality, innovation, employee and competitve advantage: critical factors that an organization needs to achieve, competitve advantage, needs to be unique, relevant and sustainable. What happens if you don"t achieve them: how are they interconnected, why must you pursue of all of them, joe"s java (meeting customer needs, achieving financial performance, high tech bar top (innovation and creativity, competitive advantage) Achieved financial performance since starting his career on degrassi, able to sustain himself. Building quality products and services - winning award for his services. Gaining employee commitment - metro boomin and ghostwriters help him, with a committed workforce. Encouraging innovation and creativity - collaborated with future and rihanna, innovating his sounds and recreating his music. Meeting customer needs - he has a song for all your different needs, for every mood for those who like his style. Meeting customer needs and achieving financial performance - eg. laurier meets our needs by serving us, therefore we pay tuitions.