Sociology 2172A/B : Sociology 2172 Advertising and Society new *** .docx
17 Dec 2013
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Sociology 2172 advertising and society 9/24/2013 8:26:00 am. Marshall mcluhan first father of the electric age. Kleenex, q-tip are brands not the actual name of the product. 50 percent of people think that ads have a bigger impact on children than the public school system. Social advertisement: drinking and driving, it changes our behavior based on successful ad. Wet wipes for your ass, another product introduced that you didn t know you needed. Perpetual machine to get us to use new products. Social control: is why you behave the way you behave. Lots of agents of social control examples: through ads, your parents etc. 3 key reasons why advertising should be studied: distribution of resources. There are people who work on super bowl ads all year long, it can make or break a company. Normative institution how was ought to behave, reinforces values and norms in our society as well as creates them.
