Psychology 1000 Study Guide - Midterm Guide: Digital Footprint, User-Generated Content, Dot-Com Bubble

• School: Western University
• Department: Psychology
• Course: Psychology 1000
• Professor: Dr.Mike

Document Summary

Lisa gitelman (author) describes raw data as an oxymoron (a term de ning two terms as contradictory. It is her rm belief that data is anything but raw , that we shouldn"t think of data as a natural resource but as a cultural one that needs to be generated, protected, and interpreted. The computational process of discovering patterns in large data sets. This can be deemed extremely valuable, lending society the opportunity to not only collect data, but to begin the rigorous process of understanding it. Quote: if the imperative of data mining is to continue to gather more data about everything, its promise is to put this data to work, not necessarily to make sense of it. Indeed the goal of both data mining and predictive analytics is to generate useful patterns that are far beyond the ability of the human mind to detect or even explain.