MSE270H1 Midterm: Bracelet

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Document Summary

With the conception of such an ambitious device, it is clear that in order for the eccobrace to be able to influence the lives of others, solid marketing is crucial to its success. During the brainstorming process it was established that this modernized version of a walking cane would cater and appeal to all ages. This technology will essentially bridge the gap between society and the visually impaired. By doing so it creates a sense of independence for the consumer, which is one of the device"s main selling points. This is especially important for people who have recently suffered vision problems and young individuals who have been affected. The helplessness they feel by the inevitable reliance they have on whomever their caretaker is can make them feel guilty. Furthermore, it is painful for people to see their loved one suffer at home and not be able to live life to their full potential.