MGMC02H3 Study Guide - Final Guide: Iconic Memory, Implicit Memory, Scrubbing Bubbles

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What are the types of memory? we may be able to interpret what is in it. Uses a short-term storage area called the sensory store. Operates automatically, and if we quickly switch our attention to our sensory store, Consumer memory a personal storehouse of knowledge about products and services, Retrieval the process of remembering or accessing what we have stored in memory. Sensory memory sensory experiences stored temporarily in memory. Echoic memory very brief memory for things we hear. Iconic memory very brief memory for things we see. Most commonly suited have driven past that it was a sign for applebee"s. Short-term memory the portion of memory where incoming information is encoded or. Discursive processing the processing of information as words. Imagery processing the processing of information in sensory form. Short lived, if we do not analyze the information, it is lost. Amazing as it sounds, not as synonym. interpreted in light of existing knowledge.