SOC309H5 Study Guide - Final Guide: Iron Maiden, Sexual Objectification, George Gerbner

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11 Mar 2014
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Hillary clinton, sarah palin, and sexism in 2008. Analysis of media coverage reveals that lingering sexism toward women candidates. Negative coverage of both candidates coverage has potential to cast doubt on woman"s suitability to be commander-in-chief or in the wings. Double-bind: women who are considered feminine will be judged incompetent, and women who are competent, unfeminine who succeed in politics and public life will be scrutinized under a different lens from that applied to successful men. Four common stereotypes of professional women: seductress or sex object. Refer to both sexuality and sex roles. Clothing and appearance being seen as a sex object. Behaving or speaking in feminine ways being victim of sexual harassment: mother behaviour, pet/child. Women viewed as more caring and understanding, compassionate. Woman"s ability to perform leadership role is questioned because of her maternal responsibilities. Mother frame may involve images of scolding, punishment, or shrewish.