POL369Y5 Study Guide - Final Guide: Public Sphere, U.S. Route 3, Linear Model
Document Summary
Ppl = people dillon. byrd@mail. utoronto. ca (ta email: hand research essay early = 3% bonus mark. Why study media and politics: media and pol is important is trying to explain how and why we experience most of the pol we do, pol is a heavily mediated activity. 2 critiques of media + democracy: political pr (manipulation, much of what media does is report about what pol actors are doing, political actors will go out of their way to get favorable coverage. Image management staging in a way to look good to the public: a way to brand gov, a way for pol actors to get the press to tell the story they want to tell (maximizing positive coverage, e. g. Deeper effects: emphasis effects media exposure alters the cognitive structure of info in out heads. Deeper effects: priming: priming a by product to agent setting, once an issue is considered important it is used to evaluate how we see in pol leaders.
