PSY 2110 Study Guide - Midterm Guide: Social Cognition, Availability Heuristic, Practical Reason

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The self-concept: self-concept: the content" of the self to the knowledge about who we are. Helps determine how an individual will behave. Inconsistency between self-concept and experience evokes anxiety and threat. How do researchers measure the content of the self: self-schemas: cognitive generalizations about the self, derived from past experiences, that organize and guide processing of self-related information (markus, 1977) Schematic traits: de ning ourselves or deciding how we feel about ourselves. The me or not me study (markus, 1977) We are more sensitive to information that is congruent with traits that are central to our self-concept. Self-schemas function much like other schemas; they in uences how we process information and they guide our behaviour: self-reference effect: tendency for people to remember and process information better if its related to them, self-complexity. 106 college students were asked to sort trait adjectives to re ect their self-concepts in different roles (linville, 1985) High self complexity: more roles, little overlap.

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