CMN 1160 Study Guide - Midterm Guide: Claude Shannon, Warren Weaver, Digital Divide
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CMN 1160 Full Course Notes
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Cmn 1148 review for october 5 test. Chapter 1 defining the field mass communication: historically, a term used to describe communication to a large undifferentiated group. More recently, the term has also been used to describe communication between a large number of individuals: traditional media, new media, and social media are forms of mass communication, media helps bind people into imagined community . Study of communication age of the enlightenment: democratic revolutions, use of reason, shift away from faith, revelation, tradition, scientific knowledge. Dynamic reflection? or does it shape the contours of society: global economy industries, binding / unifying or fragmented (are we growing apart?) Receiver destination: that which is inscribed, literally, everyday meaning of a sign, connotation, reading a sign in terms of cultural ideology, sign meets and interacts with ideas, values, beliefs, and emotions of users. Encoding context: universe of understanding within which sender forms communication (personal outlook, situational dynamics, culture, ideology)