SOC 482 Study Guide - Midterm Guide: Toronto Star, Systematic Sampling, Noam Chomsky

• School: Ryerson University
• Department: Sociology
• Course: SOC 482
• Professor: Nicole Neverson

Document Summary

Discourse analysis: types of discourse analyses by code: code da1 language/discourse as social construction of reality; code da2: language/discourse as action; code da3: language/discourse as rhetoric. Gill-2000 da1: language/discourse as a social construction of reality: forming certain view of reality, observe many texts, song lyrics, editorials, more than 1 thing, newspaper headlines, subheadings, think about how they help form reality. Semiotic analysis: uses images, sounds or colours in the text illustrated to show what"s going on in a text; 2. we can make inferences of what imagery is suggesting (ie. different cultural codes) 3. concerned about certain parts; (signs, codes, manifest and latent meaning) Examining potential surface, & deeper representations of image; look for signs and two parts if related or not denotations/signifiers (physical thing) &signified/connotations(implied meaning); use of binary oppositions (good vs bad black vs white) to create certain meanings. Sounds, colors, position of people; ways of talking about symbolic meaning (ex. cultural codes); best suited for images, sounds in images.