GCM 720 Study Guide - Midterm Guide: Gantt Chart, Sound Bite, Proj Construction

• School: Ryerson University
• Department: Graphic Communications
• Course: GCM 720
• Professor: Christopher Smyth

Document Summary

Static: +enhanced multimedia content to replace static ad of printed pub, e. g. animation, hyperlink, music, sound bite. Usually on digital newsstand like magazines canada digital newsstand/website. User download, may be asked to download an extra application, unless browser- based = no need; usually adobe flash. Text only, no image support, no touch screen. Big touch screen, high res, color, pc processing speed. Content for mobile is selective, truncated, more service oriented because of screen size and processing speed. Static: if unchanged from printed version, smaller size therefore less server space. Other enhancements: slideshows, rss feeds method of distributing fresh content (people receive automatic updates), qr codes, ar, webisodes and webcasts (only diff is webcasts are live) Most efficient way to deliver content = adopt a content is content approach, where files are transferable, accessible across all platforms. Proj management starts with planning stage a loop where decisions need to be revisited, so workflow should allow for growth.