GMS 200 Final: GMS 200 Definition WORD BANK (midterm/final exam)
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GMS 200 Full Course Notes
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Word bank: alliance a partnership between two or more firms or entities. Global strategic alliances a partnership in which foreign and domestic firms share resources and knowledge for mutual gains. Strategic alliances two or more organizations partner to pursue an area of mutual interest. B2b (business strategy) uses it and web portals to link organizations vertically in supply chains. 7. 7 the bcg matrix approach to corporate strategy formulation. Low market growth rate x low market share = dogs. Low market growth rate x high market share = cash cows. High market growth rate x low market share = question marks. It sets an organization apart from competitors and gives it an advantage over them in the marketplace. Sustainable competitive advantage one that is difficult for competitors to imitate. Essentially, the size of the economy: globalization is the worldwide interdependence of resources flows, product markets, and business competition, hofstede - values and national cultures (hofstede):