ECON 1B03 Study Guide - Final Guide: Demand Curve, Monopolistic Competition, Product Differentiation

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ECON 1B03 Full Course Notes
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ECON 1B03 Full Course Notes
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Product differentiation: each firm"s product is at least slightly different from another firm"s: so, each firm faces a downward sloping demand curve like a monopolist. The monopolistically competitive firm will maximize profits when it produces where mc=mr and charge a price based on demand (just like a monopoly) In the sr, a monopolistically competitive firm behaves just like a monopolist. Sr economic profits encourage new firms to enter the market. Reduces demand faced by firms already in the market. Existing firms" demand curves shift to the left. Demand for the existing firms" products fall and their profits decline. Sr economic losses encourage firms to exit the market. Shifts the remaining firms" demand curve to the right. If there are positive profits or losses, firms will enter or exit until the firms are making exactly zero economic profits, just like perfect competition. However, zero profit looks different than it does for perfect competition.

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