Primary versus Secondary Data" Please respond to the following:

How can primary and secondary information improve your digital analytics marketing analysis? What would your ideal data-collection plan include if you had inside access?

MKT330 Strayer U.

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Namita kumariLv6

28 Sep 2019

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Related questions

Include your strategy using the marketing research process to attract more Marketing Program students to the University of Stevens Point, using self-administered, one-time mail surveys as the research plan. Include what you would do for each step of the process (the first step has already been done). There are 6 steps left.

1). Identify and formulate the problem/opportunity.
Answer: Attract more Marketing Program students at the University of Stevens Point.

2). Plan the research design and gather primary data.

3). Specify the sampling procedures.

4). Collect the data.

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6). Prepare and present the report.

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tanmacaw328

Include your strategy using the marketing research process to attract more Marketing Program students to the University of Stevens Point.
Include what you would do for each step of the process (the first step has already been done). There are 6 steps left.

1). Identify and formulate the problem/opportunity.

Answer: Attract more Marketing Program students to the University of Stevens Point.

2). Plan the research design and gather primary data.

3). Specify the sampling procedures.

4). Collect the data.

5). Analyze the data.

6). Prepare and present the report.

7). Follow up.

orchidminnow140

this is a fellow student answer following statement

Research Method to Collect Data all that needs done is a reply back to the statement

Assume you are a marketing manager at a top marketing firm that manufactures dish soap. Which research method and tool would you select to collect data and why? In this position I would select the secondary market research Due to its wide range of sources in which they cover. To include the following information the commercial sources and public sources and educational institutions are valuable information that involves a cost factor. They have government info with statistics that are among the most plentiful and vast area. With the information this source provide the numbers In which they have access to population to areas of 10 years 5 years and present of people living in specific area such precincts water districts and current indicating population trends. It is fee although behind all the information provided to market products as a marketer in Which we will know what is needed by the consumer what they want.. My goal is to get out and make contact with the people as a marketing manager .One must pay a bit and invest to obtain all data and reach the potential goal.