MGMT-6054 Lecture Notes - Fountain Pen, Project Manager, Tim Hortons
Document Summary
Organization: a grouping of people, assets, materials and knowledge that are coordinated to meet a set of objectives (or serve a purpose). Competition (consider competition with a smaller firm) Cost pressures (consider increase in minimum wage) Evolving technology and unpredictability of consumer demands (consider green demands) Relevancy of products or services (consider a fountain pen) Globalization (consider competition with lower labour costs) 57% fail within 10 years (2018 canada data) Organizations and products may follow the s-curve model. Changed quickly to adjust to technology and customer wants: mail-order dvds in late 90s to streaming to producing their own content now. Also relates to change managementcoming up in a later module. An advantage that a firm has over its competitors, allowing it to generate greater wealth and retain customers. The source of competitive advantage can be the firm"s cost structure, intellectual property, product offerings, distribution network, customer support, or other factors. Project industry sustainability let"s go to fol to review requirements.
