Management and Organizational Studies 2275A/B Chapter Notes - Chapter 24: Competition Law, Consumer Protection, Direct Marketing

• School: Western University
• Department: Management and Organizational Studies
• Course: Management and Organizational Studies 2275A/B
• Professor: Philip King

Document Summary

Consumer : an individual who purchases goods or services primarily for personal, domestic or household purposes. The goal of consumer protection law are to protect consumers; In contracts for the purchase of goods and services. Businesses regulated by the provinces include the sale of real estate, automobile repair, payday loans, funeral services, debt collection and the sale of investment products = involve registration and licensing. Provincial consumer protection legislation prohibits selling and marketing practices that are considered to be unfair, which typically arises as unequal bargaining power. Unfair practices : illegal business practices that exploit the unequal bargaining position of consumers. Targets customers with physical infirmity, ignorance, illiteracy, inability to understand the language or the agreement or other similar factors and who are therefore unable to understand the nature of the agreement. Sells at a price that grossly exceeds the price at which similar goods or services readily available to similar consumers.