COMM 220 Lecture Notes - Lecture 3: Semiotics

• School: WWU, Western
• Department: Communication Studies
• Course: COMM 220
• Professor: jason lind

Document Summary

Language- is a collection of symbols, letters, or words with arbitrary meanings that are governed by rules used to communicate. Verbal communication- consists of symbols in the form of spoken or written words. The nature of language: language is symbolic, language is arbitrary, language is ambiguous, language is subjective, language is rule governed. Semiotics- the study of verbal and noverbal signs that can stand for something else and how their interpretation impact society. Arbitrary words and nonverbal signs that bear no natural connection with the things they describe. Symbols- a(cid:396)(cid:271)it(cid:396)a(cid:396)(cid:455) (cid:449)o(cid:396)ds that (cid:271)ea(cid:396) (cid:374)o (cid:374)atu(cid:396)al (cid:272)o(cid:374)(cid:374)e(cid:272)tio(cid:374) (cid:449)ith the thi(cid:374)gs they describe. Coordinated management of meaning- in conversation, people co-create meaning - Episode- what are we doing (context)?>you cooked us dinner. Life scripts- how has it been done before?>previous episodes. Cultural patterns- ho do beliefs, values, and norms play into this?>appreciation is a virtue. Equivocation- more than one commonly accepted definitions (pot-weed, pot-cooking pot)