SOCY 101 Lecture Notes - Lecture 18: Culture Jamming, Situation Two, Occupy Movement
Document Summary
Organizing: coordination, directing efforts for cause. Action that takes place in groups and diverges from the social norms of the situation. 2 types of collective action: crowd collective action face to face, mass collective action. Theories of collective action: convergence theory. Collective action happens when people with similar ideas gather in the same place: contagion theory. Collective action arises because of conformity to those closest around you. What are your group identities: political affiliations, favorite sports team, sexual orientation, religious groups. Culture jamming: yes men, force- upsetting rape culture, force- party with playboy. Social movement stages: emergence (birth, coalescence (growth, routinization (success, decline. Brown v board of education (1955)- integration. Civil rights act of 1964- outlawed discrimination. Wo(cid:373)e(cid:374)"s rights i(cid:374) the u. : 19th amendment (1920, equal pay act (1963) Social movement examples: glo(cid:271)al (cid:449)o(cid:373)e(cid:374)"s issues (cid:894)(cid:396)ape(cid:895, gay rights (marriage)
