OBHR 3310 Lecture Notes - Lecture 8: Happy Hour, Guerrilla Marketing, List Of Students At South Park Elementary
8 Sep 2016
School
Department
Course
Professor
OBHR
10-29
Answers Brainstorm
- Guerilla marketing
- Jack in a Box Front Mirror Hang
- Work with High schools around area
o Coupons within school newspaper
o Jack in the box food trucks
o Morning happy hour
o Career fairs for high school
▪ Get best employees
o Student discount
o Convert it to a hang out area – The Third Place
o Sponsor
- Motivation
- Sustaining customers
o Cleanliness
o Customer Service
o Marketing stand point
- Cost variety
- How to increase productivity
o Teamwork among staff
o Include employees
o Listen to employees
o Tweek the schedule
o List task
o Joke with your staff
o Hold regular meetings
- Story
- Situation, Area, Rapidly developing area, well off
2.
Situation: Jac
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