PSYC 101 Lecture Notes - Lecture 9: Operant Conditioning, Drive Theory, Homeostasis
Document Summary
Factors that influence behavioral: initiation, goal-directedness, persistence, intensification, cessation. What makes you do what you do: there are no simple answers. Physical: examples: hunger, thirst, cold. sexual arousal. Cognitive: examples: belief, expectation, goal, value. Social: examples: reactions of parents, friends, others. At any given time, there are many different motives that can affect of behavior. A single behavior can have multiple motives. Drive theories: drive: internal state of tension motivates us to engage in activities to reduce tension, purpose of drive reduction: restore homeostasis. Maslow"s hierarchy of needs: a specific version of a drive theory, he includes many different types of needs, including psychological needs, not merely physical or bodily needs. Incentive theories: incentive: external stimulus that motivates us to engage in activities to acquire it or to avoid it. This should make you think of operant conditioning and the impact of reinforcement and punishment. Autonomy: feeling in control of what you do, having choices.
