SPORTMGT 202 Lecture Notes - Lecture 2: W. E. B. Du Bois Library, Nfl Collective Bargaining Agreement, Lauren Hutton
Document Summary
Sent someone over to open an international of ce! Mccormack was one of the rst to come in & represent indian sports! 1991 beginning of economic reforms in india! 2007-08 creation of the ipl (indian premier league)! When you represent the players, event & sponsors, you have a good event! 2004 forstmann little acquired img for mil! Collected bits and pieces of his life (ex. hotel room keys)! Img records in du bois library (25/26 oor)! Would send out a chronological letter every week explaining every single decision that had been made for the company that week! Don"t overstate things it didn"t all start with mccormack but he was a big deal! Early 60s innovative moment for sport and tv abc, young, stable, tech savvy! Sport"s value enhanced by selling something other than sport ! In football, the afl was separate competing league from 1958 to 1966! In basketball, aba/nba were competing leagues from 1967 to 1976!