COMM 121 Lecture Notes - Lecture 15: Bechdel Test, Nicki Minaj, Hegemonic Masculinity

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When ruling class values are taken for granted, even when the values do not serve your own interests! What is taken for granted, is a social construction! An ongoing struggle by the ruling ideas to secure consent even as contradictions become apparent! Ideological analysis seeks to denaturalize these assumptions ! A process of securing consent from the governed! Not done by force > people voluntarily agree with ideologies even if they"re not in their best interest! Ideas are presented as common sense, taken for granted! First blood and rambo: first blood part ii! *important: these came out during a time when the traditional tough image had been ! challenged by the social movements of the 60s and the defeat in southeast asia! Can"t trust authorities have to nd solutions on your own! Ex. people embracing their realistic bodies > aidy bryant, amy schumer, nicki minaj, etc. How do media normalize certain behaviors, ideas, even types of people!

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